Corporate Communications 101
Learn how & why corporates communicate with us
Corporate Communications 101 udemy course free download
Learn how & why corporates communicate with us
Corporate communications is defined as activities involved in managing both internal and external communications in a workplace – this can include internal presentations, staff newsletters, media releases for journalists, investor correspondence, social media and more.
In this course, we'll discuss how corporates communicates with different stakeholder to strengthen their brand equity, and together we'll see what it takes to work in this amazing field, and how to develop a successful communication campaign.
The course will cover the following key points:
What is Corporate Communications
Importance of Corporate Communications
Corporate Communications Framework
Difference between marketing and corporate communications
How its reflected in organizations
Skills & Capabilities needed to work in field
Myths & challenges about Corp. Comms
Develop a Corporate Communications Campaign
